Ft. Lauderdale, Fl. March 28, 2011: The OCEAN7 Watch Company’s new LM-3 instantly brings to mind dive watches of the classic 1960-70’s era: it’s equal parts Dr. No, Sea Hunt and The Deep. Except that the LM-3 is newly manufactured to exacting standards and priced well below the thousands that an original classic now commands. The LM-3 is designed in the United States and hand made in Switzerland, maintaining the tradition of rugged excellence that came to characterize watches of that era.
“Every element of the LM-3 evokes the quintessential dive watch. It has a 42mm stainless steel case, Swiss Super-Luminova hands and markers, and a bold dial and bezel treatment that echoes the utility of the past,” says Mitch Feig, of OCEAN7 Watch Company. Renowned master diver Jimmy Sommer is the advertising spokesperson for this watch.
The LM-3 joins OCEAN7’s extensive lineup of limited edition Swiss handmade watches, designed for the professional diving community and collectors. The LM-3 is rated to 125 atmospheres and has a flat sapphire crystal and Swiss automatic movement. The LM-3 is being released at an introductory price of $699 and is available directly from the manufacturer.
OCEAN7’s LM dive watch collection includes the LM-1 (with a cold carbon hardened case), LM-2 titanium (available with a GMT function), original LM-3(rated to 3300 feet), LM-4 (ceramic case), LM-6 (rated to 1650 feet) and the LM-7 PloProf (rated to 3300 feet). Prices range from $449 -999 (and up depending on configurations) and all models are Swiss made.
OCEAN7 Watch Company: OCEAN7 produces unique, timepieces for professionals who demand a high degree of performance, features and accuracy from the watches they count on to do their jobs. OCEAN7 products are designed in the United States and hand made in Switzerland of the highest quality materials and components available. OCEAN7 watches are available directly from the manufacturer. OCEAN7: when average won’t do.
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